The Comedy Store

The Comedy Store, Manchester

I took a three-week break from performing over the Christmas period. I’d reasoned that it was worth doing because, firstly, Christmas audiences are genuinely painful to perform to and, secondly, it would be a good opportunity to write some new material and sharpen my existing routines.

My first reason is, and always will be, valid. The second, however, didn’t go according to plan. I have a natural inclination to slow down and, basically, vegetate during the winter months and inevitably I did very little comedy writing and wrote, at most, ten minutes’ worth of material.

Very disturbing material, in fact, including a three minute routine where I re-enact a rape on stage – there’s more to it than that, but I don’t want to spoil the punchline – and a slightly longer piece railing against the lazy, monotonous, uninspired, uniformity of most ethnic minority acts on the circuit.

Anyway, the holiday is over and my first gig of 2014 snuck upon me like a ninja! I really wasn’t prepared for what would also be my first performance at Manchester’s Comedy Store, ably compered by Mick Ferry, at the infamous King Gong night, yesterday.

I’ve performed at the sister venue in London in Autumn 2013, at the equivalent show, and it was a real baptism of fire! More than thirty contestants, only three of whom survived the full five minutes.

Now, I’ve written about Gong shows before. The format is basically about giving the audience some semblance of control over who deserves to be on the stage. The compere gives randomly-selected punters the power to choose how long each act gets to stay on stage.

Most comedians despise Gong shows!

There are three main arguments against them.

1. There are some who have a problem with Gongs because they see the format as a medium through which aspiring comedians are exploited financially.

2. However, the majority of new comedians dislike them primarily because they find them nerve-wracking. Stand-up comedy is already a very anxious endeavour, as you are performing in front of a crowd of strangers asking them to judge you for your entertainment value. Asking the crowd to not only judge you, but to also explicitly express their displeasure at acts they dislike, while the act is performing, adds a whole new layer of dread to the equation.

3. Inevitably then, comedians also feel that the format compromises their artistic freedom. If the audience decides they don’t like you then your stage time is cut short. And since many a modern audience gets antsy if they feel they haven’t seen or heard anything entertaining for 20 seconds, the only way to stay on stage is to keep giving them punchy, laugh-heavy gags one after another – favouring the one-liner comedians. This means that the none-linerTM comedians – the storytellers, the surrealists, the musical acts and the edgy, offensive and challenging philosophers – have little hope of surviving the experience with their egos intact.

I disagree with all of the above arguments. (And not just because I’m naturally contrarian.)

1. Now, I’m not going to get into a protracted quarrel with those who see Gong shows as inherently exploitative financially. I’m a realist and I believe that if someone is putting together a show – a good professional one, anyway – then I have no right to resent their being remunerated for doing so. True, a yacht-load of new comedians don’t get paid for performing at each Gong show, but I really don’t see how that’s much different from an open mic night.

If promoters didn’t get paid they wouldn’t be putting on the professional shows. And I’m personally grateful that they do because they’re giving me the opportunity to do something I love. Sure, only one of the acts per show – the winner – is being rewarded financially for their performance, and the other 10 to 20-odd aren’t. But, let’s be honest, the vast majority of that 10 to 20-odd don’t deserve to be paid because they aren’t good enough yet. I’m well aware that statement is going to make me unpopular amongst some of my peers, but I don’t think there’s anything wrong with being honest. Generally, I’m not one for criticising individual acts publicly – I don’t feel I have the right to do that – but, if we’re honest, there are a lot of new comedians on the circuit – myself included – whose material isn’t funny enough, delivery isn’t sharp enough and stage presence isn’t what it should be to deserve payment… yet. (The “yet” part is very important to acknowledge.)

2. I entirely understand how nerve-wracking performing comedy can be. I’ll be coming up to one hundred gigs very shortly and I am uncontrollably nervous before every show: I sweat, I shake, my heart races, the frequency of my bathroom visits trebles. I can’t remember a single gig where my pre-show discomfort wasn’t painfully apparent to everyone around me. But if you want to perform stand-up, and do so often enough and for long enough to become more than an amateur, it’s unavoidable. You need to have the ability to power through your nerves, move past the humiliations of stage death and keep testing new material in front of judgmental strangers.

3. The last of the three arguments against Gongs is, perhaps, the hardest to disagree with. The format does, genuinely and undeniably, only favour two (perhaps three) styles of comedy. Does that make it objectionable?

When I was a sprightly 18-year old, I was lucky enough to interview Sean Lock for a minor local newspaper. I was a naïve (read: stupid) and idealistic (read: very stupid) comedy aficionado, excited at the prospect of getting some career advice from a respected and successful headliner. I remember little from the interview except the following, at the time devastating, statement from Sean:

“Comedy isn’t therapy for bullied children. It’s a job. Funny is money.”

I remember feeling deeply unimpressed with what a shallow, small-minded, discouraging lesson I thought that was. Now I’m an adult, I wish I’d realised what a powerful and important warning he was sounding for any aspiring entertainer, and which was done not out of bitterness or malice, but kindness.

Comedy is a job. That’s not to say there isn’t artistic merit in what many brilliant comedians produce throughout their careers. However, when you are performing a short set (say five to eight minutes) in a comedy club then the job you’ve taken on is to make the crowd in front of you laugh hard and often. And like any other job, if you’re not willing to perform to the job description, or you don’t give a crap about whether the customers – i.e. the audience – get what they’ve paid for, then you no longer deserve to be doing that job. Like it or not, those customers, thanks to TV comedy, have come to expect a particular type of performance. Your hating that fact will not change it. If that bothers you then don’t do Gongs.

The reason the likes of The Comedy Store, Frog and Bucket, Funhouse Comedy and many other decent clubs survive is because the public are willing to put their hands in their pockets and fork out for a night of comedy. Why? Because they’ve built reputations around the quality of entertainment they consistently provide. I don’t begrudge them their desire to protect that reputation, because their reputation is their livelihood, their very survival. For them to want to ensure you can successfully entertain their audience before they offer you ten minutes on their professional bills is not only justified, it’s downright sensible. And, whilst it’s not pleasant for any of the aspirants, the Gong show format ensures that they can separate the wheat from the chaff, and at the same time ensure the chaff doesn’t ruin the evening – and, therefore, damage their reputation – by adding an entertaining element of audience participation to the proceedings. Accepted, it isn’t entertaining for you if you’re the one being Gonged off. But it’s time for a harsh reality check. The show isn’t for you at all. It’s for the punters who paid to be entertained. If that bothers you then don’t do comedy.


Feel free to direct your childish, aggressive, hateful disagreement at me via the helpful textbox below. 🙂

Civilised adults are also welcome to share their thoughts…


P.S. Now, right at the end, I’ve just realised I didn’t tell you what happened at King Gong yesterday. Long story short: two people beat the Gong out of 20-odd acts. Me and some guy called Nick. He won. Congratulations Nick… you bastard!


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7 Comments Already

  1. Fucking spot on mate. Absolutely spot on. Gong shows are a huge boost if you win one. Usually a cash money sum, and a paid spot with the club. Aye maybe it doesn’t suit a lot of people. Definitely doesn’t suit my material, I’m a philosopher and a surrealist, but if you don’t force yourself to adapt to the situation your in, you won’t survive as a human, nevermind a comedian.

  2. I find it under-serves the punters too though. As a punter, it totally changes the dynamic. It instantly makes it combative, you’re expected to judge, rather than just sit back and enjoy people doing something.

    Yes, performers obviously prefer nights where they can perform uninterrupted to an audience there to have a good time. But so do punters. 95% of them anyway. When the atmosphere in the rooms gets combative, it’s bad for both performer and punter, except for the one or two punters that want that.

    Also call me old fashioned, but I sort of think if a promoter wants to know if an act is any good or not, he should go to local open mic nights and watch them. Rather than have them come perform to him for no money, to a crowd that has paid to see acts he couldn’t be bothered to vet, with the only out that they get to gong them off if they don’t like them…

  3. ,Which gongs do you go to Rahul

    in most cases the gong show prize is a fraction of the cost of paying a spot ..£30 having in most clubs and only £50 at the most generous ,Also I don’t know of one that offers a paid spot ,Normally a spot (open) on an otherwise paid line up and these days ,that spot going very well will merely result in the act being offered another open spot (quite often another two or three times) before an act will be considered worthy of a paid spot

    balance demands that I say that there are only so many spots(paid) and assuming a club filled all those spots last year ,there 12 applicants and no vacancies.

  4. Very good article my friend, totally agree with many of your points. In order to get the foot in the door, you must in some way replicate the way the general public see comedy. These are the people buying dvds, going to big shows etc. The majority haven’t experienced the diversity of eg. Edinburgh festival.
    I won the Frog & Bucket ‘Beat The Frog’ night last month (as you know!) But barely made it past 2 minutes at Sundays Gong Show, (I ended the night in hospital with a suspected heart attack, seriously! I don’t think it was gig related) and think the energy of the crowd & mc is quite different to a straight gig. The extra pressure, if you’re not feeling on top of you’re game can be decisive.
    I’ve only done 15 gigs in my short career but expect to get better as I get more experience. I’ll keep going back to the Gong competitions to keep me humble, it’s definitely the harshest measure in which to gauge your comedic skills. Massive kudos to you for constantly surviving the full 5 minutes, the win is surely around the corner.

  5. I was there on Sunday and you did well mate (Remember me, with the cowboy hat?). You could have easily won it but the other guy was fresher in the audience’s memory and that might have worked in his favor.

    It was my very first gig and I was scared as shit. I can’t even remember laughs or heckles, I just did the material and got gonged off. I can understand comedians that don’t like gong shows and I can’t say it was a particularly good experience but was it a learning opportunity? Absolutely.

    Gong shows have a certain hostility that everyone will eventually have to go through in order to become better comedians. I got gonged off because I was shit, end of story.

    You can blame the audience, your place in the show but in the end it’s you. I bombed.
    I could have probably got away with some blue material if I responded to hecklers. Going up there again next month. If you are about, I’ll see you there man. Best of luck.

    • Yes, I remember you. How could I forget? You were responsible for my favourite heckle of the night.

    • For real? I can’t even remember what I said. Haha. Good stuff man, keep up the good work. If you want to say something, here’s my Twitter, it’s a bit dead but get in touch. @RubenTiagoCosta

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